Search This Blog

Wednesday, September 24, 2008

Ad Placement in Song Lyrics?

You must be joking. It was one thing hearing Jennifer Garner in Alias say, "Quick, the Ford F-150..." Product placement can be somewhat innocuous in a film or, sometimes, in TV, but in song lyrics? You've just gone too far with that one.

I've heard the songs...references to cars, cell carriers, etc., but knowing that the lyrics were written to incorporate a brand? It's pathetic. It crossed my mind when Lupe Fiasco had that song that listed off everything he likes "...False t-shirts...green Now-N-Laters..." you had to wonder...did they all write him a check or is it real? Art ceases to be art when it's not real. Then it's just PROPAGANDA!

You can go on and on about how the music industry is on a crash-and-burn course, and I agree that creativity will ultimately solve the problem. BRAND PLACEMENT IN SONG LYRICS IS NOT CREATIVE!! It is lame. Keep it real.

Read about it here.

No comments: