The guy that created the Fox show, O.C., became associated with helping bring indie bands to broader audiences. Now he's making a bigger music moves by bringing more music content from the same types of bands to an online TV show, where their talent will be showcased longer and broader. I'll at least check it out.
If you're a musician and wondering where your next buck is going to fall from, keep in mind that it will be expanding opportunities like these. If you're wise about your musical career, you'll be shrewd about finding new opportunities to showcase your talent. You need to find fans, because now you're a smaller fish in a much larger sea, with many, many more fish around you.
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